Elysia Branding & Digital Services
Elysia, a division of Fortescue Zero, delivers next-generation Battery Intelligence solutions. By working closely with partners, Elysia empowers companies to unlock the full potential of their batteries thanks to its cutting-edge technologies that address real-world battery challenges.
The challenge
Operating in a dynamic and fast-evolving sector, Elysia has been at the forefront of next-generation battery innovation for over a decade. As the company prepared to enter its next phase of growth with new customers and expansion into the ESS market, it turned to KJC Creative to continue our support through this critical transition. Elysia had worked with multiple agencies to shape the brand, including KJC Creative, however, following its acquisition by Fortescue Zero from Williams Advanced Engineering, the business needed to now align its vision and strategy for what comes next.
With tight timelines and input from a range of stakeholders, Elysia required an agency that could continue to offer both strategic guidance and agile design execution at this pivotal time for the company.
Our approach
Already deeply involved with the product team, we supported on UX and took the lead on UI design for the Elysia Cloud web app. This strong foundation then enabled us to also start collaborating with marketing team as well, gaining a deep understanding of the business’s market positioning, key differentiators, and long-term vision. Operating on an ongoing retainer, we were able to work seamlessly with all teams, responding flexibly to shifting priorities, meeting tight deadlines, and supporting on day-to-day business needs as they arise.
Thanks to this proven track record, our role naturally expanded to support a broader range of initiatives beyond the web app UI, including projects such as:
- Web app style guide (UI/UX)
- Corporate Brand Guidelines refresh
- Exhibition stand graphics and handouts
- Video content
- Image retouching and CGI renders
- Rebuilding the https://elysia.co/ corporate website
The outcome
Maintaining a high standard of detail and excellence across every touchpoint, our team has continued to support Elysia through this critical period of growth. As a result, our role has naturally expanded, reflecting the strength and trust of our ongoing partnership. Our deep understanding of the business and its fast-moving industry enables us to operate with agility, responding quickly to immediate needs whilst also planning and delivering scalable solutions, such as the rebuild of the corporate website which was built to support future growth and iterations.
